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· Find your perfect POD match
· Consider using a designer
· Choose a size that’s the right fit
· Typeset the inside pages before designing your cover
· Know your cover options
· Ask for paper samples
· Ask your printer for the (right!) spine width
· Consider quantity and cost-per-unit
· Request a proof
Book Printing Tip 1: Find your perfect POD (print on demand) match
Print on demand (POD) has transformed the book industry, thanks to digital technology that allows printers to produce smaller quantities of books at a more affordable cost. This has been especially advantageous for aspiring self-publishers, enabling them to benefit from more cost-effective printing options.
The quality of POD books is typically outstanding and continually getting better—most books found in stores today are printed using digital methods rather than traditional lithographic printing.
Book Printing Tip 2: Consider using a designer
Acknowledging that you need some expert assistance isn't a sign of defeat—it allows you to concentrate on what you excel at and feel more confident in (like writing and editing your book!).
An experienced graphic designer in publishing can transform your ideas about cover design, typography, and color schemes into reality. They can also provide a fresh perspective and valuable design expertise.
Book Printing Tip 3: Choose a size that's the right fit
Printed books come in many sizes, but certain standard'sizes are commonly used by publishers for several reasons. Firstly, books of similar sizes are easier to store, transport, and arrange on bookstore shelves. Each genre and category often has preferred sizes that are recognized by the target audience.
For instance, the small Pocket Book size (4.25 in by 6.87 in) is ideal for airport fiction because it fits conveniently in a back pocket and is cost-effective to produce. Hardcovers, which are more expensive to print, are typically larger than paperbacks and are often displayed face-out on store shelves. Their larger size helps to position them as premium fiction, and they often feature striking cover designs to enhance their visibility.
When selecting the right size for your book, it's beneficial to research. Look at similar books in terms of category (fiction or nonfiction) and genre (thriller, sports biography, etc.), and measure them! Your book will likely align with one of the standard sizes. You can find a complete list of standard sizes here.
If you're working with a POD or printing service, they can also assist you in choosing the ideal size, as many services recommend commonly used dimensions.
Book Printing Tip 4: Typeset the inside pages before designing your cover
Designing the perfect cover for your book is one of the most thrilling aspects of self-publishing. However, even if you have a flood of creative ideas, it's best to begin with the design of the interior pages first. Why? The number of pages will determine the spine width, and you won't know the final page count until the book has been typeset.
While you can still brainstorm cover ideas, it's helpful to know if you're working with a wide or narrow spine, as this can influence the cover design. You’ll need the exact spine width (see Tip 8 below) before finalizing your cover artwork.
Another reason to typeset the interior first is that the process can be quite time-consuming (which is why having a professional designer or typesetter can be very beneficial). You’ll need to decide on fonts, type sizes, margin widths, and how to structure chapters and sections.
Once your interior pages are set, it’s a good idea to involve an editor (or a meticulous friend) to review the typeset pages for any spelling errors, chapter and page numbering issues, or missed formatting like italicized or bold text.
Book Printing Tip 5: Know your cover options
Once you have your inside pages typeset and ready, you can start to think about pulling together a cover design for your book.
The format of your cover, i.e. whether it is softcover (paperback) or hardcover (hardback), will inform the overall look and feel of the design, so think carefully about the ideal cover look you’d like to achieve and assess whether a softcover or hardcover format will make a better fit.
Paperbacks are cheaper to print and can be as equally stylish as pricier hardbacks, but the cover design will need to be punchier and bolder to attract the eye. The design of a paperback’s spine can be surprisingly important, as these are often stacked spine outwards on store shelves, so consider how you can maximise color, type or graphics on this small area.
While hardcovers are more expensive to print, traditionally putting them beyond the budgets of many self-publishers, more POD services are now offering these cover types at a lower price point per unit. Keep in mind that the expense can escalate further if you opt for a separate dust jacket, which wraps around the whole cover and includes flaps that tuck into the inside of the front and back cover. However, some self-published authors will weigh up that the visual impact of a luxurious hardcover is well worth the extra cost.
The last thing to keep in mind with these different editions of your book (paperback, hardback, and audiobook) is the ISBN, which changes with each edition. You’ll need to make sure you have a unique ISBN per type.
Book Printing Tip 6: Ask for paper samples
There are two main aspects to consider regarding paper stock: its weight (measured in GSM, or grams per square meter) and whether it is coated or uncoated.
The weight of the paper will impact how the pages of your book feel (too thin can make them seem flimsy and low-quality). Uncoated paper has a more natural texture, while coated paper comes in various finishes such as matte, semi-gloss, gloss, or pearl. Heavier, coated papers are often used for covers and dust jackets. Gloss coatings can enhance color vibrancy, while matte coatings offer a more modern look.
Given the wide range of paper options, it’s nearly impossible to make a choice without seeing and touching samples. Your print provider will typically be happy to supply paper samples upon request, so don’t hesitate to ask.
Book Printing Tip 7: Ask your printer for the (right!) spine width
Numerous online spine calculators can estimate the width of your book’s spine based on the page count and the paper weight of your interior pages. While these calculators can provide a rough estimate, they shouldn’t be relied upon for the final measurement.
Once your interior pages are typeset and you’ve selected the paper stock for your print run, consult your printer to get the precise spine width. The printer will have the most accurate information.
Book Printing Tip 8: Consider quantity and cost-per-unit
We’ve mentioned that POD (print on demand) services are providing excellent value and quality for self-publishers. However, even online POD platforms often offer a lower cost-per-unit for larger print runs.
If you’re open to printing additional copies to achieve greater savings, it’s a good idea to inquire with your printer about their quantity pricing tiers.
Book Printing Tip 9: Request a proof
There’s nothing more discouraging than receiving a shipment of books only to discover a glaring spelling error on the blurb or an incorrect color on the cover.
Always, always request a proof of your book. This preliminary copy, typically provided at no extra cost, allows you to check the printing quality and catch any overlooked typos.
If the first proof isn’t perfect, don’t hesitate to request another one. This is your book, the culmination of months or even years of effort. Once you’re fully satisfied with the proof, approve it and give the printer the green light.
There's no need to feel anxious about turning your manuscript into a physical book. With these tips, you can ensure your book is printed professionally and have store-ready copies in no time.
If you're ready to bring your book printing idea to life, contact us for a free quote today and discover how HeMei Printing can assist you in making it a reality.
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